The rebrand has been a natural and seamless evolution, building on Westlake IT’s 12-year track record providing IT support services for SMEs.
Chris Apperley, MD, said “We’re delighted with our new look. It’s been a fascinating journey. We’ve had to turn the spotlight on ourselves, what we stand for, what we do and more importantly what our customers tell us, so that our new branding is authentic.”
Westlake has launched a new logo, strap line and website. In terms of the company’s ‘look and feel’, the branding has been carried through all their literature and their new office which is a vibrant, modern space designed to make employees and customers feel welcome.
Chris continued, “I love our new strapline. I’m a really straightforward person and if I’m sorting out an issue for a customer I’ll often say – ‘leave it with me’ or ‘I’ll sort it’ so Consider IT Done hits the nail on the head for me.”
With a leadership team comprising former corporate professionals and led by Westlake IT’s down to earth business founder and hands on MD, Westlake combines big business best practices and deploys them in a fast-paced way.
Susannah Jeffery, Business Development Director, explained, “Our company’s identity remains, at its core, that of an agile, forward thinking business but our positioning as an innovative IT services consultant is now also at the forefront. Our flat structure and team-based culture means we can genuinely flex quickly to meet customer requirements.”
Westlake has ambitious growth aims and its focus is to provide cost-effective and expert outsourced IT support and consultancy services that are grounded in its twin strengths; technical expertise and business acumen.